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How To Make Links Last Longer

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How To Make Links Last Longer

How To Make Links Last Longer


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Home Page > Internet > SEO > How To Make Links Last Longer

How To Make Links Last Longer

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Posted: Sep 14, 2010 |Comments: 0
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Links are the backbone of a website. In the absence of links, a web site’s existence is as good as nothing. For, it is the link which gives a much required identity to a site. Links are created everyday. In fact, it is an on going process. But do they last forever? Is it that links once created continue to exist? Certainly not. One may even wonder that, link building, then, is a futile process. But the fact is that link building is something which is indispensable if a site has to achieve top ranks and popularity among search engines and visitors.

Before discussing how can links be made to last longer, let us find out why links get removed after a short period of time. There are several reasons behind this. Sometimes even a good quality link goes unnoticed because it it posted at the wrong place. If a link gets buried in the inner pages of a web site, chances are pretty low that it will get noticed by a search engine or a visitor. Then another reason is that web masters remove links following the search engine norms. Google updates pages after every two or three months.

So, how can one make the average age of links higher? This may sound a little mind boggling considering how arduous and cumbersome process link building itself is. Fret not, for, it is not impossible. There is a solution which is feasible if one moves ahead with link building following an accurate approach. Mentioned below are some of the points which will help you to find out how to do it.

Quality Content: This plays a very crucial role. If the content is well written and lucid enough to convey to the visitors what a web site is all about, it will definitely help a lot. It will make a search engine give more preference to the site. Whereas a poorly written content is bound to raise eyebrows.

Explore and Post: When it comes to posting links, it always works in your favor to do a thorough research and zero in the best suitable sites to post links on. A restricted approach will not help you sail your boat towards the bank. Posting links on plethora of social web sites will help in exposing that link to a large number of visitors. It always pays to post links on social bookmarking sites, forums, RSS feeds etc.

Relevancy factor: Links should be posted on relevant and thematically similar sites. If one ignores this and falls for the temptation of posting links in abundance, it only makes the possibility of drawing benefits bleaker. It is important to understand that links on any random web site do not count much or rather they do not count at all. They are likely to be removed by web masters out of the fear of Google’s update process. Hence, make sure that links are posted only on relevant sites. This will help in getting indexed by a search engine sooner and for a longer period of time.

Evaluation: If only building links did everything, there would not have been any problem at all. But this is not so. As important as it is to build links, it is equally important to evaluate the performance of those links. Keep a close watch on the amount of traffic and total sales increase. This will teach you a lot and help you in doing better the next time.

By following the above mentioned points, it can be ensured that links once built enjoy the privilege of lasting longer.

About AuthorLink Building S’cool is an informative blog encompassing all matters related to link building and related SEO strategies.

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About AuthorLink Building S’cool is an informative blog encompassing all matters related to link building and related SEO strategies.

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