How to successfully manage your Twitter followers

admin    Twitter Marketing     Followers, manage, Successfully, Twitter

Twitter is all about having followers and follow people. For Twitter users who have several thousands of followers and follow several thousand, it is critical to be able to have Twitter applications that can help them manage their Twitter stream. Obviously, it is impossible to give the same amount of attention to all followers.

A really cool desktop application that segments followers into distinct groups is TWEETDECK. TweetDeck has a simple and straightforward interface that is easy to use and understand. With TweetDeck a Twitter user can create groups of family, friends, colleagues etc. and manage instant conversations and direct messages with them. TweetDeck has the ability to tweet directly from its interface to share photos and web links, to follow topics in real-time and to manage multiple Twitter accounts. Besides, TweetDeck has multiple URL shortening services and the good news is that developers keep on updating it on a regular basis.

Similarly to TweetDeck, SEESMIC DESKTOP allows a user to create user lists (groups) and manage multiple accounts. Seesmic Desktop provides multiple URL shortening services, has unlimited ability on the number of accounts that can be managed and it fully integrates with Facebook. Besides, it provides the normal ability to manage conversations and instant messages by tweeting and re-tweeting messages. Design-wise, Seesmic Desktop has a simple interface, yet extremely elegant and intuitive, with built-in delicate designs and colors.

SPLITWEET is a web-based application designed to manage multiple Twitter accounts and brand monitor. Splitweet can be used to view a streamline of tweets from all accounts, to post tweets to multiple accounts and to follow brand mentions. Although Splitweet is positioned as an instrument for brands, it does not really deliver on that promise. Splitweet is mostly suitable for individual users. Companies should better use EasyTweets, or HootSuite.

EASYTWEETS is a great tool for marketers as it offers support for the management of multiple accounts and allows a user to post to multiple accounts, to get SMS alerts, and to have Google Analytics data on links.

HOOTSUITE is positioned as a marketing tool with neat platform that allows a user to manage multiple accounts and to view the link stats within the dashboard view of tweets when using the URL shortening services.

Two other popular web-based applications are TWITTBOT and TWEET3.

TWITTBOT allows multiple users to publish on a single Twitter account and a single user to post to multiple Twitter accounts. In that way, the service aggregates tweets from different sources and allows for a great control over who posts on a Twitter account. The owner of the account many follow as many people as he/she likes, but has complete control over who is posting on his/her account.

TWEET3 supports grouping and management of multiple accounts, integrates with Facebook, and provides a dashboard view where the user can customize color settings, add pictures, and follow other users. Besides, Tweet3 tracks the performance of stats in the analytics tab.

The above list of applications is not final, nor comprehensive. It is almost impossible to keep track with all the Twitter applications, especially with the speed that they build up. The more people use Twitter both for personal and professional reasons, the more applications need to be developed to match their needs. Ultimately, it’s a matter of personal choice to find which applications suit a Twitter user.

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