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Internet Marketing Basic Tips

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Internet Marketing Basic Tips

Internet Marketing Basic Tips

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Home Page > Marketing > Marketing Tips > Internet Marketing Basic Tips

Internet Marketing Basic Tips

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Posted: May 03, 2010 |

If you are just starting out with internet marketing it can be a daunting task. Information overload is a common concern. With this in mind, I have compiled a list of what I believe to be 25 of the most important tips for successfully marketing a web site. There are many other factors to consider but these tips should help put you on the right track.

Internet Marketing Basics:

1. Research is the most important step in internet marketing. Overlook this now = pay later.

2. Research your competitor’s web sites; discover how they have things setup, which keywords they are targeting.

3. Research the number of competitors you have for various keywords related to your business. Choose 5 to 10 keywords to start with and build web pages themed to those keywords.

4. Create quality content, spend time on your content, make it something unique, information that people need to have or won’t find elsewhere, give people insight.

5. Choose a domain name that contains keywords relevant to your business.

6. Choose a title for your web site that contains your keywords

7. The opening sentence of your site’s first paragraph should contain your keywords

8. The home page of your site should contain between 250 and 500 word, your keyword should be repeated in this text 2 or 3 times.

9. Don’t rely on one source of traffic to your site; in fact you should have as many different sources of traffic as possible.

10. Start building a newsletter or opt-in list for your site early on; this is one of the easiest channels to sell to.

11. Include your business address in the footer of your web site, make your offline contact details easy to find.

12. Include your website on offline marketing material bumper stickers, coffee mugs, pens, memo pads, etc; it’s amazing how many people still over look this.

13. Include a link to your web site in your email signature.

14. Spend the extra bucks on your website for a professional design, image is important

15. Make sure your visitors know exactly what your website is about within 5 seconds of viewing the home page, make it clear and concise.

16. Add a privacy / security policy page to your site.

17. Add a terms and conditions page to your site.

18. Create videos that promote your products and services, upload these to you-tube any every other video publisher you can find.

19. Write articles about your business and upload these to every article publisher you can find

20. Create pod-casts and feature these on your site.

21. Join forums relevant to your business create a signature file with a link to your site and make regular, quality posts.

22. Exchange links, banners, ad space and newsletter promos with other web site owners in your niche.

23. Beware of internet marketing hype, there’s an endless stream of it.

24. Add quality content to your web site on a regular basis, the set it and forget it method just doesn’t work

25.Search online for ways to automate, systemize or otherwise reduce the time required for every item on this list.

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Jeff Palmer -
About the Author:

Jeff Palmer is an Internet Marketer with over a decade of experience in helping others create wealth online. His new blog Internet Marketing Ground http://internetmarketingground.com features hundreds of Internet Marketing Tips, techniques and strategies for boosting your online marketing efforts.

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