Why Are There So Many Bad Websites By Web Designers?
Why Are There So Many Bad Websites By Web Designers?
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Home Page > Internet > SEO > Why Are There So Many Bad Websites By Web Designers?
Why Are There So Many Bad Websites By Web Designers?
Posted: Feb 07, 2011 |Comments: 0
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web design is impacted by taste, functionality necessaries, finances, time frames and theming according to various kinds products and services and the amount of professionalism or creativity required. There is nevertheless, no pardon for the horribly characterless or, let’s face it, horrible design that many sites have which in all honesty, should be better. What is worse is when it is detected that the supposed sites are commonly designed by professional and certified web designers. For this, there is no excuse.
In some examples, companies that includes prominent corporates, have a budding designer in the family ranks just itching to get a little ‘real world experience’. Who can blame business owner Uncle Joe for providing his aspiring nephew an opportunity. The final product seems great to Uncle Joe with his worldly familiarity with internationally sold tractors or pickles and jams. However, with no idea of web design and what engages different target markets, his rose colored view of the nephew’s website won’t assist his sales, placement on search engines or site visitation the least bit.
A well designed website must increase the perception of your business and boost traffic. Experienced web designers should provide custom design on up to 3 pages, choices to include a gallery, a contact form, an integrated Google map, rotating images and professional copywriting guidance. If searching something with a little more, the web design company should offer CMS (Content Management System), blogs, customer, product and site statistics, order and inventory tracking, the capability to sell physical & digital items, easy-to-use store control panel, shipping zones and options and unlimited categories and products in shopping cart.
A good web design and Search Engine Optimization (SEO) business will have everything covered in their offered site packages. If they don’t than be wary! There are various companies in the profession, able to hide behind the virtual walls of the World Wide Web with no shop front to access with complaints. Ask about before you select a specific company or check out their old work on the web. In fact, their site should include either client testimonials or images of the sites they have finished. This tends to be a good reading of whether or not they are willing to be scrutinized and checked out.
Even looking at and navigating the specific design company’s site could show tell-tale signs of outstanding or bad workmanship. If all of the finished sites look more or less the same, you can bet that they are using a lot of templated sites which isn’t always a great thing. This infers lack of experience and creativeness on the designer’s part but not always. Of course, some people want templates as they are basic, could cut down costs and are simple to use, however, they could potentially cause cloning complications making it boring and hard to differentiate between sites. However, bear in mind that sites sometimes need to be templated particularly when they are shopping cart driven sites.
Having some understanding of their work will supply you with the sureness in them that you need to believe that you are in capable hands. Communication with the client is essential in website design. Locally based web design companies offer the capability to come to your door, sit down and talk about your concepts, ideas and demands for your site. When communication between client and web design company is interrupted or disjointed, the website hurts as a consequence.
Design of your website should be oriented to the needs of your business or organization. Settling for any less will only end in letdown and the perpetual feeling that something is missing. By doing your research, discovering the best company for your web design needs, you will see that developing a website you like and that is suitable to your business is usually an enjoyable and satisfying project.
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There are Many Design Issues That are Involved in the Web Page Designing
There are Many Design Issues That are Involved in the Web Page Designing
There are Many Design Issues That are Involved in the Web Page Designing
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Home Page > Internet > Web Design > There are Many Design Issues That are Involved in the Web Page Designing
There are Many Design Issues That are Involved in the Web Page Designing
Posted: Jan 16, 2009 |Comments: 0
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A web site is a compilation of information on a particular subject or topic. Thus designing a website is basically to arrange and create the web pages that make up the website. A website may be compared to a book, with the pages being the web pages. Each web page has some information on the subject matter.
All the web pages together provide the complete information package for the visitors of the website.
Web designing is the process to create a website. A website provides information to an end user who requests for the information.
For more details go to: www.great-links-toyour-website.com Technology like HTML, XML and XHTML are used to provide text, forms and images in GIF, JPEG, and PNG etc formats. More complex media can also be displayed if necessary. These may include vector graphics, animations, videos and sounds. Plug in software is needed to run these media. Such software includes Flash, Java, and Quick Time. These are also input in the web pages using the HTML or XHTML tags.
There are many design issues that are involved in the web page designing. These may vary from commercial to non commercial organizations. But both of these seek exposure and response. For commercial websites, the objectives may vary based on the following aspects:
1. The information content: This deals with the information material that should be on the site and how this should be arranged to provide intended message
2. The Usability: The site has to be friendly to the visitor, in terms of navigation and ease of use.
3. The Look: The web pages must be designed so that one single style of message presentation should be prevalent throughout. The style has to be thoroughly professional with relevant materials in appealing presentation.
4. The Visibility: The site must be easy to find through major search engines and advertisements
The first web page is known as the Home page. This usually has a welcome message, a language or region selection system, disclaimer etc. Each web page is an HTML file. Each web page has its own URL. All the web pages are linked together via a navigation menu. This menu has hyperlinks that link all the pages together.
Web site design requires interlocking of multiple disciplines. Information systems, information technology and communication design all play their individual roles. The components of a website are front end and back end. The front end is the content that the people can view and the back end has the source code, invisible scripts and components from the server side that process the front end output.
For can visit to: www.master-web-graphics.com a webmaster is a multiple skilled individual who can design a complete web site. Depending on the size of the project, a single web master can complete a site, or a project manager may be needed to oversee a group of designers.
After completion, a website must be uploaded so that the general public can view its contents. The webmaster duty is to ensure more hits which also called web traffic to the web site also known as web marketing. This may be achieved through submission of the site to search engines like Yahoo, Google and MSN. Other ways include link exchanges with other sites, having affiliations with related websites.
Web marketing is a must I you intend to find customer globally. Proper web marketing will ensure new clients dropping by at your site which could turn into good prospects.
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So, in order to make sure your website align with all the tips and tricks mentioned above, it is necessary to hire a website design consultant that know about website design, web marketing and other aspects that involves during website development to deliver the proper website to your business.
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The Shocking Truth About Internet Dental Marketing And Why Many Fail
The Shocking Truth About Internet Dental Marketing And Why Many Fail
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Home Page > Marketing > The Shocking Truth About Internet Dental Marketing And Why Many Fail
The Shocking Truth About Internet Dental Marketing And Why Many Fail
Posted: May 13, 2008 |Comments: 0
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When someone in the dental industry talks about dental marketing online, they usually are referring to website design.
But in the overall scope of internet dental marketing, a website is just a simple step to an effective dental practice internet marketing system.
The truth is, a dental website needs the same amount of attention as a good postcard, or phone book ad. Pretty pictures and fancy animations do not effectively CONVERT the visitor into a patient, and that’s the whole purpose right?
You have to look at your marketing as a series of steps to a door. Your goal is to get a patient to walk in the door.
The goal of one step then is to get them to move to the next step, and so on.
What is the step before your website. It can be a Google search, a link form another website, or even a mention on a direct mailer that creates a website visit.
Once the patient is at your website, what is the next step for them? Are they supposed to call your office? Are they supposed to download your new patient forms? Are they supposed to email you?
Is it clear what your patients need to do to take the next step?
Many dental marketing website designers will load a website up with links, animations, videos, and little to no text. This causes a visitor to click through a bunch of pages, but really offers no direction when it comes to what the next step is.
The dental website design with a lot of options and pages may work well for a retail site like Amazon, but when there is a specific purpose for your patient everything on your dental website should point them in that direction.
In fact, if you want to provide your current patients with a lot of information, but drive your new visitors to become patients, why not have 2 websites?
Domain names are cheap, and it would be as easy to have one dental website as it would two.
You could them post all of your information about Invisalign, or information you use in marketing dental implants on one, and on the other, post a structured presentation that takes your patients step by step through the information you want to present.
Your new patients will then be directed through the presentation, and have it be clear what the next step is.
This new patient website would then be the one you print in your yellow pages, and make your Google ads link to. It would be a great first point of contact for your practice.
Your current patient website would be printed in your newsletter, and on any correspondence you give to your current patients. You could even post it up in your office as a special “patients only” website, adding exclusivity.
So, when you are considering dental website marketing, ask your designer about two different websites, and make sure to do the “mom” test. That is, have your mom look at the site, and ask her what she thinks the next step is. This one never fails to give you a DUH moment.
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James Erickson is the President of EMC Dental Marketing which gives Dentists a resource for turn-key dental marketing programs and dental practice marketing education including new patient attraction, and internal marketing systems. Visit www.EMCdental.com and get a free practice building kit sent directly to your home or office.
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I got this new job, they need help with promoting their dental business. they want me to do some marketing for them and case presentations. i’ve never done either one, what can i do to impress them?
The internet is primarily thought of as a means of advertising and selling products. what are the opportunities for use of the internet in other marketing functions?
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Internet Marketing Solutions Offered by Many Online Companies
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Home Page > Internet > Internet Marketing > Internet Marketing Solutions Offered by Many Online Companies
Internet Marketing Solutions Offered by Many Online Companies
Posted: Feb 15, 2009 |Comments: 0
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Internet Marketing Solutions Offered by Many Online Companies
By: Nancy Gandhok
About the Author
www.ultimate-internet-marketing-tricks.com
(ArticlesBase SC #770768)
Article Source: http://www.articlesbase.com/ – Internet Marketing Solutions Offered by Many Online Companies
It matters on which companies Internet marketing solutions gives best result in satisfying customer’s needs. Variety of internet marketing solutions such as email marketing, website marketing, articles marketing, online advertisement, search engine optimizations etc. are provided by the online companies. Choosing the right internet marketing solution is considered more important as our main goal is to increase the return on investment.
Various internet marketing solutions: Various Internet Marketing solutions that are considered effective by the companies are as follows: -
” Email Marketing: The best internet marketing solution is Email marketing. Email marketing is very easy and can have regular contacts with all the customers. Email marketing is considered as best internet marketing solution, for more details visit to www.tube-traffic.com as it is cost effective. To have a communication with a customer is costly but email marketing reduces such cost. Through email marketing, it is easy for us to make them view and know about our websites and our products in a cost effective way.
” Creation of website: Another good internet marketing solution is the creation of website for our products and services. Websites plays a good part in making profits to our business. Making a profit in internet marketing is not so easy if the internet marketing solutions are not effective. Therefore, creation of website for the online business is more important.
” Promotion by writing articles: Another effective way for internet marketing solution is doing promotion by writing articles for the website. Writing articles is an easy and cost effective way to promote the online business which also brings traffic to our business.
” Search engine marketing: Search engine marketing is also considered as one of the effective marketing ways. To make the search engine effective, we have to make it with all new trends that are effective in the market. for more details visit to www.popups-generator.com Most qualitative visitor comes mainly from search engines listings only and that too at a cheapest cost.
” Providing services: Wide range of services such as blogging, articles submission, and forum discussion should be provided to increase the popularity to our website. Providing information by giving a free e-book or report about the products or services adds more value to the marketing and it is a good source for letting the people to know about the products and services.
Good internet marketing is based on the effective internet marketing solution. Internet marketing solutions are many in number and the most important in making a profit to the business depends on how effectively appropriate you internet marketing technique is. Proper and effective implementation of internet marketing solution brings more traffic to our website and also increases the sales volume of the business.
Find your best interne
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admin 
SEO Marketing 
Earning, Incomes, Many, Marketing, Online, Participants, Program, Substantial, This, UniqueMany Participants In This Unique Online Marketing Program Are Earning Substantial Incomes
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How best can you do it?
What’s Wrong With Your Site?
There are many aspects to test for faults and drawbacks, and many ways to do it. You could:
ask for feedback from users and visitors to your site
conduct a formal usability test
hire a consultant
Which you elect to use depends upon your needs, budget and the complexity of your business. There are websites like Wikepedia or Amazon.com that might hire a cosultant for some thousand dollars per hour!
With any of these methods some basic principles remain the same.
Define the goals of your study before you start. If you want to see how well your site sells products to customers, focus on how quickly and easily users can locate a product they are looking for, how painlessly they can complete the ordering process, how effectively visitors are converted into paying customers, how many potential customers are lost (leave your site without buying anything) and how likely they are to return to buy something again.
Determine your user profile. Then evaluate your site using a group as similar as possible to the ultimate user. If your site markets health resorts for rich Indian retired people, don’t test it out with the young teenagers in India!
Schedule the project and study. Determine a convenient time and place. Make sure your Website is up and running normally at that time.
Prepare a set of questions or define a set of tasks that volunteers must go through. For instance, you could ask them to order 2 pairs of green nylon socks of a particular brand off your site and see how easy (or difficult) it is to do.
Evaluate the data generated by the study with a critical eye. How can you improve each step, make things easier for users?
Implement changes. Act on the information you have received.
Repeat the process again. Fine tune, tweak, modify – until you are near- perfect!
Factors to be considered for Redesigning
Just about EVERY aspect of a Website can be improved upon in one way or another.
The philosophy behind a redesign should be:
respect for visitors to your Website
near maximum accessibility
a clean, attractive, distinctly recognizable appearance
better scalability and ease of future maintenance
Before planning a redesign it may be worthwhile taking a hard look at the following areas:
Design, layout, look-and-feel, brand
Usability and navigation
Audience reach
Future expandability
Ease of promotion
Integrating new content, features and technology
Revenue generating models
Designing Your Look and Feel
In the absence of face-to-face contact with your target audience the only way you imprint your image in a user’s mind is by your Website’s image. Regardless of your site’s purpose, a clean, uncluttered yet attractive layout can’t help but impress visitors.
One of the most common reasons to redesign a Website is to change the look and feel of the old site. How exactly this is achieved is too personal to generalize and depends entirely on the nature of your Website.
Some general principles apply:
Your homepage could be simply decorative or instead be informative too.
Consider minimizing the number of clicks a user needs to get to content.
Use clear space around blocks of content to achieve a clean, uncluttered appearance.
Employ graphics tastefully to enhance the user experience on your site.
Don’t use technology for its own sake. But also remember that technology is expanding rapidly. More and more users have broadband internet access and desire a more visually appealing, immersive and interactive Web experience.
Be obsessed with branding. Consistent use of colors, displaying your logo and tag-line on each page of your site and retaining a professional image helps users identify with your brand.
Usability and Navigation
As a Website grows with the addition of more content it becomes progressively more difficult to get around. Visitors are more likely to get lost in the maze and become increasingly frustrated. A Website redesign can do wonders for a site like this. By improving navigation tools and enhancing the user experience a redesign can magnify the site’s purpose enormously. Many excellent resources about designing Website navigation are available on this site.
Some concepts to keep in mind include:
Keep navigation tools simple and intuitive. Deciding upon the choice of buttons and their placement on the page is important in reaching this end.
To minimize the space taken up by long navigation menus, consider using Javascript or Java to create pop-up or pull-down navigation menus.
The hierarchy must be ordered to minimize the number of clicks a user needs to make before reaching useful content.
On extensive Websites an efficient search engine can make finding content a delightful task for users
Audience Reach
The Web is connected through out the globe. But its rate of growth is different around the world. Newer audiences come online every day and have their typical preferences, characteristics and interests. As your popularity grows more people hear about your Website and visit it. Your business – and Website – might need to attract this ever-changing online population. A redesign might be the answer.
How can a redesign help you capture a new audience?
Your new target audience might have interests and needs that you can satisfy by adding or modifying content on your Website.
Content you’ve already added to your site might attract new visitors who are potential customers for your other services and products.
Language is a barrier that can be easily overcome. By translating your content into other languages you can become visible to new customers.
Web surfers may suffer handicaps that keep them from experiencing your content. Simple redesign elements may make your site accessible to them. For instance, by intelligently mixing colors of text and background on a site you may be able to reach out to color-blind viewers. By enabling your Website with sound or by avoiding the use of fixed-size fonts you can let people with visual impairment access your content.
On the technical side, issues of browser compatibility may be of importance in maximizing your Website’s reach. If your site is designed using the latest cutting-edge technology that is extremely bandwidth intensive, you are losing the majority of web surfers who have ancient computers hooked to the Internet via slow dial-up connections.
Another point to remember during the redesign process is to keep the new site backward compatible with the older existing content.
Future Expandability
When you first created a Website perhaps you didn’t expect it to become as popular as it did. You plunged right in and did it. Now that it is generating so many page views, you want to make it better. What’s more, you now know how difficult it is to start from scratch. You’d like to set things up so that it becomes easy to scale up your site if it gets even more famous. A redesign is your best chance to plan for future expansion and growth.
There are two elements to keep in mind:
Organization of the entire site
Design, Coding and Programming
A well thought-out hierarchical arrangement of content on your Website should let you grow and expand with very little difficulty. Brainstorm the possibilities. Consider which parts of the site may justifiably become more important over the next few years. Then work out a way to factor in such growth into your site design and layout. The next part – which is aimed at making life easier for the person who is in charge of maintaining the Website over time – is to plan a system by which site-wide changes can be made quickly and with the least effort.
There are several options:
Some HTML editors allow changes to be made across Webpages by modifying a single file or inserting code into all pages of a site. The altered pages however have to be uploaded one at a time.
By using FRAMES in the site design for the header or navigation bar, changes can be made across the whole site by altering the content of that FRAME alone.
The best methods however are using Cascading Style Sheets (CSS) and Server Side Includes (SSI).
CSS are a set of rules that are applied to elements of a Webpage. There are three categories of CSS – embedded, inline and linked (or external). By using external style sheets on every page of a Website, changes to the site’s look and feel can be made by simply changing the CSS file containing the rules. If the CSS rule set controlling, for example, TEXT or LINK elements is changed, all textual content of a site can be displayed in different fonts, sizes and even colors while links can be formatted to be bold, underlined, or show up in different colors – all by making a single alteration in JUST ONE CSS file. The creative use of Server Side Includes can allow even more versatility to the Website layout. SSI’s allow a file (which may be an entire .htm page) to be inserted into a specified portion of another Webpage. By making changes to a single SSI, changes can be reflected across the entire site. For instance if an SSI file is used for the site’s navigation bar, by changing that single file alone the entire navigation system of the Website could be revamped.
Ease of Promotion
For many Websites, search engines are an important source of traffic. A high ranking in these engines is therefore very desirable. But Search Engines keep changing their positioning algorithms ever so often. To retain a prominent position on them, websites need to be redesigned often too. At the time of a redesign a decision must be made about optimizing Webpages for the different Search Engines. Addition of META tags, insertion of a generous sprinkling of keywords, re-writing content to gain higher keyword density and modification of design and layout (such as placing the navigation bar on the right side of the page so that it shows up AFTER content in a text browser) are all effective tools to use in a redesign.
Another issue relevant to increasing site popularity is the accessibility of the best parts of a Website. By carefully analyzing Website access logs and tracking the path a visitor takes through a site, it is possible to map out the best and most useful pages. During a redesign every effort must be made to get these pages in front of the reader soon after they reach the site. These pages also must be among the first to get optimized to secure a prominent position on Search Engines and directories.
Integration – Content, Features, Technology
Websites grow by adding content, including new features and implementing technology. Pretty soon there’s chaos. A redesign offers an excellent opportunity to consolidate and put things back in order.
Content Re-Engineering
For existing content on your Website, you may:
Re-structure. Rethinking your strategy lets you make major structural changes to your Website’s layout, design and pattern of arrangement of content.
Re-purpose content. Archived articles could become features for an ezine issue. Discussion forum threads could become the nucleus of a topic review. Photographs of art pieces could be collected into a virtual gallery.
Re-arrange content logically. To illustrate the point, a news site might redesign its archives to group all stories related to an event rather than simply ordering them by date.
Reference content scattered across the site. Individual pieces of content about a particular topic or issue distributed around a site might be more useful to visitors if grouped together.
Adding Features
With growth comes differing needs. When a content site reaches critical mass, adding community to it makes sense. An online merchant will benefit from building a mailing list to which s/he can announce special offers and deals. Launching an ezine lets a scientific research site inform members about recent developments. Starting discussion groups allows virtual communities to stay in touch.
From another angle, you may need to add features for a specific purpose. Recently it became mandatory to have a Privacy Policy displayed on your site in order to attract ‘Big Business’ advertisers. A legal disclaimer against liability becomes necessary as your business or nature of service evolves. Copyright notices may need to be added or modified over time.
Employing New Technology
Technology changes very rapidly on the Web. Some developments are exciting and revolutionary. Others fade away as suddenly as they arrived. Redesigning your site lets you experiment with new technology.
If your site offers stock quotes, the Mobile Wireless Internet gives you a chance to reach customers with the latest developments – instantly, anywhere. If you offer video movie downloads, the growing number of DSL subscribers is good news for you – and merits a redesign.
Revenue Generation
It is always a good idea to follow the revenue stream !
Although there are oh-so-many ways to make money from a Website, the sad truth is that most sites DO NOT. The reasons are varied, but essentially not every method of revenue generation is suitable for a given site. So when you’ve identified a money making strategy for your Website, you’d be best advised to make the most of it. Which means you need to redesign your site to leverage that advantage to the hilt.
If you notice banner advertisements working well for you, you might consider revamping the design to allow banner placement at the location most likely to be attractive to advertisers and generate the best response from users. However if the content on your site is its major attraction, your focus would be to make design changes to keep irrelevant elements like advertisements from obscuring the content.
On a shopping site the redesign process will be entirely different. The ultimate aim here will be to generate more sales from visitors. Streamlining the search and ordering process, and driving casual users towards the products most likely to interest them is the priority here.
How Best can you Redesign Your Website?
The choice is obvious – do it yourself or outsource it to a professional.
In the first instance, reference to the issues discussed earlier tempered with common sense, flexibility and an open mind will do wonders for your new-look site.
If you decide to outsource the job, there are a few more things to keep in mind.
Consider what you’d do differently. Make a list of the areas you’d like to redesign, and suggest the modifications you wish to see implemented.
Communicate these ideas effectively to the designer/developer.
Have a written contract signed by both sides to prevent litigation.
The agreement should define:
the job descriptions (who will do what)
how the work will be done and the time frame involved
the costs
who owns the material created, especially intellectual property.
Tips and Tricks For a Successful Redesign
However you decide to carry out your redesign, make sure to do it all separately from your existing Website. The use of a development server mimics the live-environment in a realistic manner. Another option is to use a password-protected section of your own site or on a restricted Intranet.
ALWAYS keep a backup copy of your old Website. Then in the unfortunate event of a disaster with the new design, you at least have the older version to fall back upon!
Get feedback from a small subset of users before going “live”. This gives you an opportunity to fix any bugs and make some last minute tweaks to the new site.
Create a Frequently Asked Questions section for existing customers and members that describes your redesign and explains any changes in the way your new system works.
Check your competitor’s Website for ideas.
Consider changing your Web hosting service or your Website’s operating platform if the changes you made necessitate it.
Continue to request feedback from users… You’ll need it for the next redesign!
There is a saying: “Better late than neverâ€. There is never the wrong time to redesign your website. So get started… Start giving a different look to your website!
How Many Backlinks Does Your Website Have
How Many Backlinks Does Your Website Have
When it comes to marketing your business on the Internet back links are extremely important. Unless you plan on purchasing your traffic for the rest of your life you are going to want to develop back links to your website.
Do you even know how many back links your website has? Most people do not and many do not really understand the importance of it.
A back link is when your website address is on somebody else’s website. That link is pointing back to your site and when somebody clicks on it you get a visitor.
It also gives search engines a way to find your site and it builds up the popularity of your site when you have a lot of back links.
Quality back links count too, and therefore having your website address on a highly visited website can increase the popularity of your site in the search engines eyes. Google even go so far as to have a page rank to determine the worth of a web page.
Your website should have a page rank as well. To increase your page rank you need to have more back links pointing to your site from pages that are equal or greater than the page rank of your own.
Enough on the technical aspects of backlinks, let’s talk about the importance of them in general. A back link is like a sidewalk leading up to the front door of your store.
If you could have sidewalks coming at you from thousands of different ways think how many more visitors you would have. This is exactly what a back link does for your business.
Back links are long term security and an actual way for your home business website to thrive. They are also an excellent way for you to get traffic on a continual basis, long after you’ve created a back link to begin with.
This is why top Internet marketers spend time developing links back to their site through various marketing avenues. Some of the most popular ways to create a back link include getting a link pointing back to your site through article marketing, forum marketing, commenting on blog posts, and so on.
The problem with paid advertising is that when you quit paying you stop having visitors. The reason for this is they do not have a way to find you!
A back link stays online indefinitely, and therefore potentially can create you traffic for many years to come. This is why it’s important that you understand how many back links your website has and have a plan to continue to increase those.
More Backlinks Articles
How Many Backlinks And What Type Of Backlinks You Need
How Many Backlinks And What Type Of Backlinks You Need
So you know you want to optimize your website for a certain keyword or maybe for many keywords at once if you are that good.
Question is, how many backlinks do you need? Do you keep getting backlinks forever?
Both answers to those questions can be found by doing some research about the website that is number one for your chosen keywords. In other words your top competitor.
You need to know how many backlinks they have. Not how many link exchanges they made, but the total amount of all the backlinks they have.
That is the average amount of backlinks you need for your own website to outrank them. Sometimes you may need more and other times less than what they have. If for example the backlinks they have are all one way links, even though it is rare but it may be the case, then you may need more backlinks then they have, if you are going to make link exchanges only. That is because one way links are more powerful than link exchanges.
But in general the amount of backlinks they have is a clear indication of how many you require more or less. It is always a great idea to get both one way links and link exchanges.
Both have their positive sides.
For example if you have made a thousand link exchanges in the post two months and you launch a new website. You can email all those webmasters so they make a link exchange with your new site. That is a thousand link exchanges made easy. That is one of the positive things of making link exchanges. There are scripts and tools that keep track of all your link partners information. Some have an option that allows you to email them all at once.
The other good thing with link exchanges is that you can put up a link exchange submission form and you get links automatically. Many webmasters will simple submit their link and you approve or reject it. Once your website start getting more traffic your site will start getting a ton of these links, with no work on your part. You will also get many link exchange request by email, and you should not reject any link if possible. Links are like diamonds in seo.
So as you can see you need to outrank your competitors who are in the number one position if you want to get the number one position. You should aim for that position, it is the position which gets the most traffic. Websites on page two for example, do not get any traffic at all. Websites on page one do get all the traffic, but the site in page one which is the number one position gets almost all of the traffic.
Generally beginners do not have an exact idea what they want. They just want to start doing seo, they get some backlinks and check rankings in all search engines and so forth.
A webmaster who knows what he is doing, will pick up a keyword or keywords, aim for the number one position in one particular search engine and dominates that position. And every wise webmasters will choose Google, since it provides the best customers. It also means you analyze the competitor who is number one in Google.
All these factors make it easier to improve search engine rankings.
There is no need to check where you rank in msn or yahoo or other search engines. Simple because if you know what you are doing, you choose the right keywords and you know for certain that you are going to get the number one position. When that happens you can get another one in number one position, not relying on other search engines for traffic, but getting what you want and which is the best thing.
So you aim big not small. Checking were you rank in msn is like you are aiming too small, you are expecting traffic from msn and make money. You want the best spot in Google. The other search engine still provide you traffic, because if you rank well in Google probably you are also ranked well in other search engines. So think big once you understand well how seo works. Aim for the best to get the best.
Related Backlinks Articles
How Many Twitter Followers Do I Need?
How Many Twitter Followers Do I Need?
Here’s an old parlor trick of SEO folks from the late nineties. The SEO agency would tell you that they would be happy to be paid on performance and then define “performance” as keyword ranking. They told clients they promised page one ranking on Google for a great term like “big yellow bananas in Tallahasee.” They achieved the ranking. And of course, client’s business didn’t change one bit. And SEOs developed roughly the same ethical image of heroin smugglers.
Then smart SEOs and clients said, “Let’s measure how much business comes from search. Our keywords may be on page one or page two or page five of the search engine results, but what really matters is this: looking at all the traffic that comes from search engines, are we getting more leads, sales, media coverage, voters, donors or members then we were before?”
Then a few years back we all started to realize that we need to pitch bloggers like we pitch reporters. In the day, blogger pitch plans had a crazy number of target bloggers: “We’ll e-mail 200 blogger for ,000 and 500 bloggers for ,000.” Then, (and I’d like to think Webbed Marketing was one of the first to figure this out) us online PR folks figured out that it’s really dumb and inefficient to reach 500 bloggers, but if we find the three or five or 10 most influential bloggers in any space and build great relationships with them, we have much more successful campaigns.
Now, social media is going through the same evolution in figuring out what to measure. A year ago people just said, “Get me some of that Twitter.” Then we all decided we need to set goals and track success. The easy way to do this is to set goals on number of followers. So, 150 followers is better than 50 and 1,000 is really great.
Well, maybe.
See let’s take it down to the business goal. If Oprah retweets you and drives 500 people to your Web site and you sell a lot of books, which is a great thing — even if she is your only follower. Now let’s say there is this guy John you have never heard of. But John has connections on Facebook with editors and analysts. And on LinkedIn, he’s connected to CTOs from Fortune 500 companies. And on Twitter, he is followed by your Governor. And when John talks about your products and services, your Web site traffic triples and your leads from your site quadruple. That’s what I’m talking about.
The bottom line? Tracking number and types of social media connections is important, but followers and fans don’t make payroll. Stick to the business goals. If social media is driving more sales, leads, media exposure, or whatever your core success metric is, then the program is successful.
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