Secure Web Conferencing Software From Smarter Interactive

admin    Website Marketing     Conferencing, From, interactive, Secure, Smarter, Software.

Secure Web Conferencing Software From Smarter Interactive

Smarter Interactive is an experienced and professional audio visual integration company who specializes in designing solutions for communication, collaboration and conferencing. By addressing these areas they can help you deliver increased corporate efficiency through the use of advanced technology. They are a leading supplier of SMART interactive products, digital signage solutions and conferencing systems to a diverse range of markets, including corporate, public sector, and local authority clients. As a customer you will receive an on-site meeting with an Account Manager to discuss your needs, a site survey to ensure we have understood your requirements, a high quality install from our highly experienced installation team, and full integration of the solution. Effective Secure Web Conferencing can boost productivity and change the way people in your organisation collaborate and share any kind of knowledge while saving money at the same time. They improve information sharing. Let the key staff make informed decisions based on the latest data. You can save the travel costs and time. It reduces your Organizations carbon footprint. If you operate any kind of a business, whenever you really need to call your field reps to the headquarters office, You can talk, see and share just as if they are at the home office. Through its variety of services, Smarter Interactive provides full-featured and flexible Web Conferencing Software, video chat server and webinar software. Participants can communicate by voice, instant messaging chat and see each other by video/videoconference. This is made possible by the powerful video chat server. With Professional and Enterprise versions of its web conferencing software, Smarter Interactive includes multipoint, desktop video conferencing software that allows up to 16 individuals to be seen at the same time, and up to an unlimited number of additional web conferencing attendees. Now, anyone with a broadband Internet connection and a browser can log onto the Internet and take part in or host a web conference, a web and video conference or a webinar. Smarter Interactive has taken web and video conferencing services a step further with new, 100% desktop, browser based web conferencing services and webinar software that does not require any special installation on your computer. Meeting online has never been this easy. Smarter Interactive’s video and web conferencing services make it possible for anyone, anywhere in the world to log on and participate in your Internet meeting. The service works on any operating system, Mac, Windows or Linux, and users can take part even if their computers are protected by a firewall.

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Time-Saving Twitter Tools to Help You Work Smarter

admin    Twitter Marketing     Help, Smarter, TimeSaving, Tools, Twitter, Work

You have probably noticed that Twitter is more popular than ever.  As small business owners and solopreneurs we know how beneficial social media can be but are often overwhelmed at the thought of managing it all.

If you are looking to take advantage of Twitter in your business without it taking over your life, here are some great “shortcut” tools and applications to keep you in the social media game without sacrificing all of your precious time!

Tweetdeck: A desktop client that allows you to manage all of your Twitter activity without being logged on to the web.  This is very popular due to its ability to organize your followers into groups.  Tweetdeck has also recently added the ability to update your Facebook status from the interface as well chat with your Facebook friends.

Twellow: The Twitter yellow pages! Find Twitter users by category or geographic area.  This is a good way to find new and interesting people to follow.

Tweetie/Twitterberry: For those of you looking for ways to tweet on the go, I prefer Tweetie for iPhone.  I have also heard good things about Twitterberry, which is for the Blackberry.

Grouptweet: Group message broadcasting for Twitter.  This tool gives you the ability to send private tweets to only a select group of followers which you choose.  I’ve seen this used successfully for everything from web development projects and school assignments to diet and exercise accountability clubs.

Monitter: This is one of my favorite tools.  It lets you monitor Twitter for a set of keywords and see what people are saying.

Twitterfox: If you use the Firefox browser, this is a nice extension which notifies you when your friends update their status on Twitter.

Twitthis: A way for people to send Twitter messages about blog posts or websites. When you click on the TwitThis button or link, it takes the URL of the webpage and creates a shortened URL. You can then send the shortened URL and a description of the page to others on Twitter.  I love using this to quickly share the URLs of interesting articles or posts I come across while browsing the web.

Hashtags.org: Hashtags bring some order to the updates of Twitter users.  For example, a couple of years back the hashtag #sandiegofires was used in order for those interested to easily follow this topic.  Hashtags.org provides real-time tracking of all the hashtags being used on Twitter.

WhoShouldIFollow: This is a very simple tool which looks at your current friend list and recommends others to follow based on that list.  One of the Twitter questions I am asked most often is how to find more people to follow.  This makes it quick and easy to do.

TweetBeep: If you want to know when someone mentions your name, company, product or competitors you can get updates sent to you to stay on top of it all.

Twitterfeed: Allows you to quickly tweet your blog posts.  Just sign up and enter your blog feed and Twitter login information.  When you publish a blog post, it will be sent to Twitter automatically.

These are some of my top picks–there are too many tools out there to even begin to mention them all.  However, I recommend getting started with some of these and keeping an eye out for any others you think would help streamline your Twitter experience and save you time.  (You’ll never have a shortage–there are new applications arriving on the scene every day!)

5 Ways to Smarter Web Marketing (design, Content, Seo, 0800 Numbers)

admin    Website Marketing     0800, content, Design, Marketing, Numbers, Smarter, Ways

The online marketing world is growing and all successful businesses have now invested in an online presence to communicate with their target audiences. There are now more channels than ever to exploit with the advent of Web 2.0 and the rising importance of social media.

A good website is a must for any organisation and their marketing mix, so here are 5 ways that you can maximise its success:

1. Make sure you are getting the best that you can afford when recruiting an individual or agency to design and build your website. For the best results, use a digital designer that specialises in website design to create the HTML combined with a programmer to build the back end of your website.

2. Become THE authority in your area of expertise (e.g. mortgages, swimming pools or travel) by providing lots of meaningful content on your website, blogs, articles and press releases that actually point to your site. This will keep Google coming back to your site and help to improve your organic search ranking (SEO).

3. Once your site is looking good and the content is regularly updated you can then utilise many online tools to start sharing it with others. Post news on Facebook and Twitter for example, bookmark your content on Digg.com or del.icio.us and add an RSS feed to your site that will send content directly to people as you post it.

4. Start marketing your website via a host of online methods:

-Organic search through search engine optimisation (SEO).
-Paid search using Google Adwords, for example.
-Email marketing.
-Social media.

5.  Google Analytics can tell you how many visitors are coming to your website – but you can also work out how many callers are originating from there by using a memorable non-geographic telephone number (e.g. an 0800 number) on your site and/or in your paid search marketing. For example, 0800 numbers (www.windsor-telecom.co.uk/0800-freephone-numbers.php) are free to call from UK landlines which means that you are highly likely to receive more sales and enquiries if you use them. In fact, research by the Institute of Direct Marketing has found that using an 0800 number can increase response rates by up to 185%. You can also see exactly how many calls you are receiving via your website if you combine an 0800 number with online call statistics (www.windsor-telecom.co.uk/call-statistics.php) which are easily added to your number. Additionally if you employ the same strategy with your PPC advertising you can see how many calls you are receiving via your ad and whether it’s a worthwhile ROI.

In all, there are a variety of successful techniques that companies can employ to maximise their websites’ potential. The above 5 tips offer a good starting point as to achieving that aim; generating more online visitors and seeing precisely how successful your efforts actually are by combining your web marketing with a memorable 0800 number (www.windsor-telecom.co.uk/0800-freephone-numbers.php)