Mar

The Twitter Question: What Are You Doing? The Answer: Building Links and Growing My Business Of Course!

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Link Building via Twitter

Twitter is the current hot potato in the social media game at this moment in time. It has quickly and overwhelmingly become one of the most widely used micro-blogging platforms by individuals bored at home on a Friday night as well as for businesses looking to market their products and services. Users can post information, twit pics, retweets, follow trends and DING DING DING! Ring the bells! They can post links as often as they would like, allowing their direct followers to view. So, how can you turn these posts into links back to your site, ultimately resulting in increased website traffic? In the past few weeks I’ve seen many do it and I must say…I’m impressed! Let’s discuss shall we…

Momma I’m making New Friends on Twitter!

The first thing you need to do on twitter is to build your list of followers. Start by uploading your current email contacts into the Twitter system. Then, you can either manually add followers by searching for relevant keywords, or you can use a manual programs to rapidly build your list of followers. There are many sites out there that will allow you to speed this process up- for example twellow.com. Post a profile and watch your followers grow. Search for sites such as these online- there are many.

Post Quality Information and Material, NOT Promotional Crap!

As you build followers, you need to give them a reason to pay attention to your profile, to pass along valuable and interesting Tweets to their friends and most importantly to link to your URLs. Start by posting regular, interesting content and resources for your followers to read. Shy away from posting promotional material during the first 90 days of establishing your Twitter profile. Your ultimate goal is to build credibility with your list of followers, not to market to them. When you build credibility, people will naturally follow you and be interested in reading your links.

Your posts should include links of material you recently posted to your own website or blog, material of interest to your readers from the web in general (Use Google Alerts to find this daily), and links to interesting material you come across in your daily web browsing. Post several times per day to initially build your list of followers and to establish a point of credibility with them.

Generate Real Interest- What Did You Say About My Mom?!

Personally I start random arguments with my best friends on twitter and followers flock to the scene of the word torn bru ha. Hey people like a good fight lol. However if you don’t have a fun product or you would like to be taken a tad bit more serious – TWEET AND TWEET OFTEN! That’s the true name of the game. What? There’s an APP for that?? YES! YES! there is. Whether you are running on a blackberry or an iPhone there are dozens of tools out there for you to drag your wonderful twitter experience with you throughout the day. I believe I saw a random Twitter from a CEO the other day that stated he could not stop staring at the gentleman’s toupee in his meeting and he swore he was going to lose the deal because of it. Hilarious! He may have lost that deal but I sure as heck went online to check out his site chocked-full-o-milkshakes to lose weight. I wonder how many others did the same. Download an app such as Twitterfon or find a few others that may work for your phone choice and get to tweeting.

I’m Always Online and I’m Always Sharing

These are just a few twitter tips I felt like passing along and you can find a slew of 140 cool twitter tools at http://mashable.com/2008/05/24/14-more-twitter-tools/. I may be back later to rant a bit more- or I may not. Continue these patterns daily over time, and not only will your list of followers grow, but so will the links to your website. Establish a presence on Twitter and Tweet away to build links- Happy Tweeting !